Free Press Releases - 3 Reasons to Use Them to Market Your Freelance Writing Business
Releases that can be free (aka release and press releases and media materials for PR) are a great way to market the business of freelance writing. Since I've been freelance since 1993, I'm sharing my approach to using video news release techniques.
How I Use Free PR to Grow My Freelance Writing Business
It's evident that the release is designed to draw journalists' attention. But, that's not the sole reason why freelance writers should utilize these kinds of announcements. I've been a freelancer since 1993. I'm convinced that there are three additional motives to utilize this type of marketing in order to gain writing opportunities.
(i) It is Search Engine Optimized Content that generates trafficPress releases are just content. All types of content that are made using SEO as a goal, then put out online could result in traffic.
In reality, when the search engines crawl through a website, it doesn't matter if the site is an non-profit distribution of PR as well as a blog or news website or any other. They crawl content, and they do so for a reason. When you create your content, make sure you make sure you are doing it SEO-friendly in your head. This will boost the number of people who come to your website as freelancers.
FYI that they are referred to by the music industry to be press release for music video
(ii) Use Press Releases as writing samples to draw clients with high-paying salary:The PR pieces that you compose can also serve to serve as examples of writing. By adding these tiny pieces of writing on your resume for writing It is possible to attract clients with higher salaries specifically if you can figure out how to write them and how to distribute the pieces.
As an example, my price for this type of writing is $195. If you know the basics , you could complete the task within two or less days. Imagine writing two articles every day?
A decent income to an individual writer isn't it?
(iii) Enhance the credibility to your writing business:Being quoted in an announcement can boost your business's image. To get the most value from the press releases you write, make the releases on a "Media" page on your website.
If they do visit they'll be impressed by the design of your site and your site's "Media" page.
Subconsciously, this increases your business's value to them since it presents you as an "Professional writing firm/writer" (if everything else on your website is in line with this perception).
People who are considering your services might also consider you to be "prestigious professionals" more because your value is obviously greater (and it should be).
The #1 Press Release Tip to Keep in Mind When Marketing Your Freelance Writing Business
The most important aspect to remember when promoting your company through music video press release is that it's not about your business or the person who is doing it. The media doesn't care about writing or your business.
They're concerned regarding their clients, their readership, customers and their viewers. They're trying to solve issues for their customers and if your company can solve these problems and they're interested, they'll be. If it's not, regardless of the professional nature of your press release is , they'll not be attracted.
If you are aware of this in you write, you'll stand the possibility of making your work media-worthy (always the objective!) and also attracting the interest of the media for your writing expertise. We wish you the best of luck!
May be reprinted with the following, in full: Yuwanda Black is the publisher of InkwellEditorial.com: The Authority Site on How to Start a Successful Freelance Writing Career. The site is a source of real-life stories from freelance writers' achievements ebooks, ecourses, and online courses, and also marketing tips and much more! Learn how to advertise for writing jobs that are available as freelancers and start creating your name as a professional independent writer at home.
How Your Hotel Location Gives You Ideas About a Press Release Submission
video news release template online submission campaigns are designed to attract online customers to your business via the internet. This is a crucial fact that should not be overlooked. reality that your hotel isn't a business that's online even though you market your business online. Being in a location is the primary advantage in the world of marketing. Don't forget this.
There are many reasons that the location of the hotel may be linked to certain occasions, such as seasons, events and the like. Take advantage of this knowledge and come up with different strategies to create and release your press releases on the web. Here are some ideas:
Your Hotel Is Close to Certain Buildings
If you own an exhibit such as an trade show, art gallery and pilgrimage sites , there are numerous reasons to create and distribute video press release distribution whenever there's an event happening within these spaces. Anyone looking to take part in such events may consider your hotel as a good location to stay because it is near to the event that they're searching for. So before the celebration of the inauguration, commencement or anniversary events being held at these venues ensure that you inform through your announcements the rooms that are available.
Your Hotel Is Located in a Particular City
For some national or international events, it's sufficient even when you're in your city. Take into consideration Olympic games and international tourism fairs and festivals of the season of shopping, and so on. These are the types of events that are brought to your city. Are they all held in the same city, or even in the same neighborhood as the one the location where the event is being held? That should be enough of a reason to issue a press release from the hotel to announce that they can accommodate certain number of guests and also to emphasize the advantages of having guests stay in your hotel for the duration of the event.
City Hall Builds Structures or Expands Infrastructure Near You
Consider that the municipal hall is building the new train station adjacent to the location that your hotel is situated in and, therefore, passengers who are arriving at the airport might be able arrive near the hotel. What will happen in the event that the city council decides to alter the routes of a bus that passes by your hotel? This could be an important occasion for your business through the use of these buses by announcing that they are near. International tourists aren't the same as locals. How do they know that they're in these areas in the event that you don't publish announcements about your press on the web?
Your Hotel Is Close to Natural or Cultural Attractions
If your hotel is in a setting near a natural attraction or an iconic historical location, you could make the most of this opportunity to communicate the news frequently and again. Like in the past, there are many people in the world who don't know of the proximity to their favourite locations. They've made the decision to hike through the surrounding natural landscapes and then go on a tour of the world class site in your vicinity or even visit the world-class site that is in your area. Thus, you've got enough reason to let them know that they are invited to stay at your house.
In addition to the above reasons in addition to the previous ones, the area of your hotel might be the most important factor in publishing new magazines and creating a buzz on the internet concerning whether you have hotel rooms that are available to tourists. Benefit from it by spreading relevant information and bringing guests to your hotel, which can help grow your business.
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